Epson Aims To Improve Printing For Different Types Of Businesses

2012-10-02 10:56:16

Published on 2012-10-02 10:56:16

Over the years, the technology used for printing has developed rapidly, with numerous different options now available in the market.

In the past, hardware was much larger, with bigger printers that were markedly slower than those on offer in the industry today.

Large systems that needed to be plugged into mains have been replaced by wireless systems that can synchronise with laptops and computers automatically, removing the need for human intervention.

This has revolutionised businesses and schools, where documents can now be sent from different areas of an individual building, making it possible for all printer services to be streamlined into one device, rather than relying on multiple systems at a more expensive price.

Not only have printers evolved, but ink cartridges have also changed dramatically from a few years ago, with consumers and organisations now available to benefit from far superior output quality.

Large companies such as HP, Epson and Lexmark are striving to offer the best possible printing services to consumers, culminating in an array of unique innovations.

The highly competitive nature of the market means that each of these specialists are working hard to outperform the other, bringing numerous benefits and a wide range of choice to customers.

Ink company Epson has advanced its research in imaging technology in a bid to become the world's premier specialist in the field, resulting in the invention of its proprietary Micro Piezo technology, which is used in printers to meet the demands of modern day consumers.

It is a mechatronic inkjet technology that is already bringing on significant changes in the commercial and industrial sectors, providing high image quality and low costs with a minimal impact on the environment.

The manufacturer's attitude to sustainability is underlined in the fact that its SureLab premises eliminate over 90 per cent of the chemicals that are ordinarily utilised in conventional labs, acting as a sustainable alternative for customers.

The technology is being utilised in order to print colour filters for LCD TVs, while Epson's label printers make it possible for customized wine labels to be developed.

Additionally, by building a partnership with Italian company Como, Epson has introduced inkjet textile printing to the Italian fashion industry, helping to boost the performance of business printing.

It believes that inkjet technology will become more prominent among organisations in years to come, despite laser technology being chosen by companies in a number of markets, especially India, where sales of the systems are increasing.

Even though laser is being preferred by many at the moment, Epson predicts that there will be a drastic change in the printing landscape over the coming years, leading many business leaders to turn to inkjet alternatives.

The manufacturer estimates that its Piezo technology will lead the change in market preferences, as it carries several technical advantages when compared to laser options.

Epson emphasised that its Micro Piezo print head boasts faster speeds than laser printers when it comes to small print jobs, adding that the systems can begin printing almost immediately as opposed to lasers, which need a certain amount of time to suitably warm up.

Mr Minoru Usui, president of the Seiko Epson Corporation in Japan, said: "We invest about 6 per cent of our annual turnover back into developing new technologies and products, and in the last three years we have more than doubled our lineup of inkjet printers, particularly in response to the needs and requests of customers in the BRIC countries."

The Micro Piezo print head has helped to facilitate the development of numerous systems, including its WorkForce Pro series of colour, multifunction inkjet printers, as well as its K-series.

The latter are aimed at small businesses and exist as the first monochrome inkjet printers from Epson in nearly 20 years, targeted at business customers that print a high number of black and white documents.

Posted by Barry Ashmore.

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