Lexmark Continues To Boost Printer Business

2013-03-25 12:03:38

Published on 2013-03-25 12:03:38

Lexmark is continuing to expand its printer division with a number of new acquisitions which it hopes will help it to solidify and increase its market share.

The company has bought the two new companies for a total of $31.5 million (£22 million) in an effort to both diversify and strengthen its presence in the solutions-centric business, with the first being the cloud software platform Twistage, which manages content that will supplement the firm's perceptive software solutions.

AccessVia is the second company to be purchased, which caters to retail printing space and, Lexmark hopes, will help to bolster its growing portfolio of managed printing services.

Lexmark predicts that Twistage will boost its capability to capture, manage and deliver rich media content, while AccessVia will expand the company's presence across the retail marketplace, by utilising the likes of signage solutions and other promotional material.

Recently, Lexmark has increased its focus on managed printing services and perceptive software, which has seen it experience a 15 per cent increase in fiscal revenue across the divisions.

Posted by Barry Ashmore.

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