Printer Not to Blame in Australian Mailing Blunder

2010-11-02 08:54:56

Published on 2010-11-02 08:54:56

A mistake that led to a telecoms firm sending out 220,000 letters to the wrong addresses was not the fault of its printing system, it has been reported. According to ProPrint, Telstra Corporation, an Australian mobile, fixed line and Internet provider, has confirmed that the error was due to an internal issue rather than a problem with its SEMA printer.

The website said that it was understood that SEMA had been given incorrect information prior to handling the printing and mailing of customer literature detailing fixed line price changes. It led to approximately 220,000 letters being distributed with incorrect addresses on them, 23,500 of which were customers with silent lines.

Brent McCulloch, SEMA executive director, told the news provider: "SEMA have contributed no faults to this issue. It's a Telstra issue, and we'll be working with Telstra to rectify that." Telstra said the distribution was halted immediately after the error was realised, and stated that no billing or call information was included in the letters.

Posted by Johnny McMaster.

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